lesedithewriter

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  • CAMPAIGN CONCEPTS
    • CAMPAIGNS OVERVIEW
    • FNB x PnP
    • FNB x PnP
    • Game
    • SAMPRO
  • AWARD-WINNING AUTHOR
  • More
    • Home
    • CAMPAIGN CONCEPTS
      • CAMPAIGNS OVERVIEW
      • FNB x PnP
      • FNB x PnP
      • Game
      • SAMPRO
    • AWARD-WINNING AUTHOR

lesedithewriter

lesedithewriterlesedithewriterlesedithewriter
  • Home
  • CAMPAIGN CONCEPTS
    • CAMPAIGNS OVERVIEW
    • FNB x PnP
    • FNB x PnP
    • Game
    • SAMPRO
  • AWARD-WINNING AUTHOR

FNB x PnP: "iCONIC DUO, EPIC REWARDS"

Campaign Breakdown

Launch FNB x PicknPay's new rewards partnership in an exciting, culturally relevant, proudly South African way

Category

Partners: FNB x Pick n Pay
Category: Loyalty, Banking, Retail

The Brief

Drive card usage and redemption by creating a campaign that makes the benefit feel simple, human and impossible to ignore.

The Insight

Designed a new logo for a startup company in the tech industry. The logo incorporates the company's initials and uses a modern, minimalist style.

The Rationale

Developed and executed a successful social media campaign for a non-profit organization. The campaign increased engagement and donations to the organization.

The Big Idea

Built an e-commerce website using Shopify for a small business. The website features product pages, a shopping cart and payment processing.

Game: "CHRISTMAS CAMPAIGN"

The Brief

Created a responsive website for a local restaurant using HTML, CSS, and JavaScript. The website includes a menu, image gallery and contact form.

The Insight

Designed a new logo for a startup company in the tech industry. The logo incorporates the company's initials and uses a modern, minimalist style.

The Rationale

Developed and executed a successful social media campaign for a non-profit organization. The campaign increased engagement and donations to the organization.

The Big Idea

Built an e-commerce website using Shopify for a small business. The website features product pages, a shopping cart and payment processing.

sampro RADIO CAMPAIGN: "dairy gives you endless go"

The Brief

Created a responsive website for a local restaurant using HTML, CSS, and JavaScript. The website includes a menu, image gallery and contact form.

The Insight

Designed a new logo for a startup company in the tech industry. The logo incorporates the company's initials and uses a modern, minimalist style.

The Rationale

Developed and executed a successful social media campaign for a non-profit organization. The campaign increased engagement and donations to the organization.

The Big Idea

Built an e-commerce website using Shopify for a small business. The website features product pages, a shopping cart and payment processing.

sampro: "dairy gives you MORE go THAN YOU KNOW"

The Brief

Created a responsive website for a local restaurant using HTML, CSS, and JavaScript. The website includes a menu, image gallery and contact form.

The Insight

South Africans have never been more multi-hyphenate than they are today. That means they needs the energy to be able to

The Rationale

The opportunity was to dramatize how we transition from one activity to another in the same day easily - with the help of dairy. 

The Big Idea

DAIRY GIVES YOU MORE GO THAN YOU KNOW!


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